Digital products
Sell what you already know
Answer the questions once. Get your audience plan, your launch calendar, your true margins and fifteen days of content.
Who it's for
Built for you if
- Teachers, coaches and creators with an audience of any size
- Specialists sitting on templates, presets or a course
- Anyone selling a download, a membership or a community
What changes
What changes for you
- Your audience becomes a number and a path: where people find you, what they get free, and what turns a reader into a buyer.
- Launches get a cadence instead of a scramble — dates, an email sequence and a reason for each one.
- Platform fees, payment fees and refunds come out before the number you keep, so the revenue figure is the real one.
- One product becomes a ladder: a small paid entry, the main product, and something recurring above it.
The numbers
The numbers we build
In a live Google Sheet you can change and re-run.
What you keep on each sale after the platform, the card fee and refunds
How many people see it, how many buy, at each step of the funnel
Revenue per launch, and per month between launches
What a subscriber or follower is worth to you over a year
Questions
Straight answers
My audience is small. Does that rule me out?
No. Small and specific sells. The plan sizes the offer to the audience you have and sets out how to grow it, rather than assuming a following you do not have yet.
Do you make the course or the templates?
No. BIP builds the business around the product: the offer, the pricing, the launch plan, the emails, fifteen days of content and a site. You make the thing itself.
Which platform should I sell on?
The plan compares the options on fees, ownership of your customer list and how much work each one saves you, then recommends one for your case.
Your turn
Start your digital product business
Bring the idea.
One questionnaire. A whole business back, in your own Google folder.